UPHOLD, LLC
BOCA RATON, FLORIDA

UPHOLD, LLC, known as Exact Match Media (EMM), is a technology-based pay-per-call network exchange marketplace that facilitates real-time bidding for inbound consumer call leads. Established as a Florida-based entity with its operations headquartered in Boca Raton, EMM serves as an intermediary connecting independent businesses and service providers (Advertisers) to third-party media publishers (Publishers). The company enables Advertisers to bid on high-quality inbound calls generated by Publishers who participate within the EMM network. This model promotes a compelling cost structure where businesses only pay for actual consumer interactions, with no additional fees involved. Such an approach enhances advertisers' return on investment and presents Publishers with lucrative opportunities through quality call leads. EMM's platform emphasizes compliance with applicable legal standards, including those related to advertising practices, privacy rights, and intellectual property guidelines across various jurisdictions. The company prides itself on leveraging industry-standard technology to track campaign data accurately, ensuring transparency in billing based on advertiser-defined campaigns such as pay-per-call (PPC) or cost per acquisition (CPA). The organizational history of UPHOLD, LLC traces back to its incorporation on March 6, 2014, with an original filing number M14000001507. Since then, the company has undergone transitions, including a name change from EXACT MATCH MEDIA, LLC to UPHOLD, LLC, as reflected in records dated October 23, 2017. As of April 29, 2024, the company's annual reporting indicates activity for that year. UPHOLD is managed by Adam Riff and has maintained regulatory compliance with state-mandated filings, including being designated under Florida's Department of State as a Foreign Limited Liability Company (FORL). The mailing address is located at 2385 NW Executive Center Dr., Boca Raton, FL, with contact accessible via phone number (844) 258-2443. Further company information and resources can be found on their website: exactmatchmedia.com.