THE JEFFREY GROUP, LLC
MIAMI, FLORIDA

It is high time business communication agencies quit banging their heads against the wall and truly understand the digital transformation that they themselves a... B2B Public Relations: Knowing Your Client’s Business Business Etiquette in Latin America Making Latin America Go Viral Online interaction between consumers and businesses is intense, and growing. In this survey made ​​exclusively with young web and social media "heavy users,... Social Networking in Latin America: The Personal Culture of Business In Brazil and Latin America business is often done a bit differently. Culturally, it’s actually OK to connect on Facebook, to share photos of your kids, a vid... Cyber Arms Race Heats Up for Media and Antivirus Firms In the days before social media, a company’s crisis would play out something like this: company commits error, mainstream media reports it, the apology comes ... Healthcare reform is complicated. Figuring out how to provide healthcare for millions of uninsured and underinsured patients is expensive. But merely providing... Businesspeople Should Study Communications The biggest challenge in the PR business is finding talent. Traditionally, the sector has sought those with journalism and communications skills. Get people w... JeffreyGroup pioneered the regional approach to communications in Latin America two decades ago and today it's more important than ever for a multinational company or brand offering similar products and services in multiple markets throughout the region to have a coordinated communications effort. This is where the experience and expertise of JeffreyGroup is unique. No other agency has our focus on Latin America and track record in developing and managing marketing and communications programs across multiple markets. We work strategically, creatively and cost-effectively to achieve your business goals and communications objectives. And we know how to successfully balance local needs with regional and global messaging whether your activities are in one country or many. Either way, Latin America is our business - so the resources, attention and top management of the agency are focused here and here alone. Our clients may come from all over the globe, but if you see their logos on our website it's because we've worked for them in this part of the world. It is high time business communication agencies quit banging their heads against the wall and truly understand the digital transformation that they themselves a... B2B Public Relations: Knowing Your Client’s Business Business Etiquette in Latin America Making Latin America Go Viral Online interaction between consumers and businesses is intense, and growing. In this survey made ​​exclusively with young web and social media "heavy users,... Social Networking in Latin America: The Personal Culture of Business In Brazil and Latin America business is often done a bit differently. Culturally, it’s actually OK to connect on Facebook, to share photos of your kids, a vid... Cyber Arms Race Heats Up for Media and Antivirus Firms In the days before social media, a company’s crisis would play out something like this: company commits error, mainstream media reports it, the apology comes ... Healthcare reform is complicated. Figuring out how to provide healthcare for millions of uninsured and underinsured patients is expensive. But merely providing... Businesspeople Should Study Communications The biggest challenge in the PR business is finding talent. Traditionally, the sector has sought those with journalism and communications skills. Get people w... Jeffrey Sharlach, our Founder and Chairman, launched JeffreyGroup in 1993 after spending 15 years in New York at top international firms. That philosophy has helped JeffreyGroup grow from a small two-person office in Miami to an international operation with seven wholly-owned offices. Just as when we were founded, JeffreyGroup doesn't try to be all things to all people. Our focus is Latin America and only Latin America. And no one does it better. While we were initially identified as a traditional public relations firm, JeffreyGroup has continually evolved to now provide a full-range of marketing, corporate communications and public affairs consulting services. In 2014, our U.S. Hispanic Group became It is high time business communication agencies quit banging their heads against the wall and truly understand the digital transformation that they themselves a... B2B Public Relations: Knowing Your Client’s Business Business Etiquette in Latin America Making Latin America Go Viral Online interaction between consumers and businesses is intense, and growing. In this survey made ​​exclusively with young web and social media "heavy users,... Social Networking in Latin America: The Personal Culture of Business In Brazil and Latin America business is often done a bit differently. Culturally, it’s actually OK to connect on Facebook, to share photos of your kids, a vid... Cyber Arms Race Heats Up for Media and Antivirus Firms In the days before social media, a company’s crisis would play out something like this: company commits error, mainstream media reports it, the apology comes ... Healthcare reform is complicated. Figuring out how to provide healthcare for millions of uninsured and underinsured patients is expensive. But merely providing... Businesspeople Should Study Communications The biggest challenge in the PR business is finding talent. Traditionally, the sector has sought those with journalism and communications skills. Get people w... It is high time business communication agencies quit banging their heads against the wall and truly understand the digital transformation that they themselves a... B2B Public Relations: Knowing Your Client’s Business Business Etiquette in Latin America Making Latin America Go Viral Online interaction between consumers and businesses is intense, and growing. In this survey made ​​exclusively with young web and social media "heavy users,... Social Networking in Latin America: The Personal Culture of Business