STRIKE HOLDINGS LLC
MECHANICSVILLE, VA

In 1994, Darden Business School Graduate Tom Shannon attended a birthday party at the then-dilapidated and financially strapped Bowlmor Lanes. The alley’s character and history instantly inspired the young entrepreneur. After three years of research and planning on how to build a viable business out of bowling, Shannon secured financing and purchased Bowlmor Lanes. His vision was to inject hip design elements into the tired and aged alley, add dramatic architecture, and perform a complete remodel of the internal operations. Fast-forward to July 1, 2013. On that date, Bowlmor took the bowling public by surprise, merging with industry leader AMF Bowling Worldwide, Inc. and forming a new combined company: Bowlero Corp.. The move ushered in a brand-new era in the company’s history, boosting the Bowlmor brand from six to 15 venues nationwide and expanding Bowlero Corp.’s combined institutional footprint to over 270 properties employing more than 7,500 staff. Just one year later, the company acquired Brunswick’s bowling business, adding three new brands and another 80 locations to the Bowlero Corp. family. That same year, Bowlmor bid farewell to its original Union Square location, closing the timeless bowling icon after more than 70 years of service. During its illustrious tenure, Bowlmor Union Square played host to some of America’s most notable figures and rose to prominence as the longest continuously operating bowling alley on the East Coast. .  By submitting this form you agree to give AMF permission to contact you at the phone, mobile number, and/or email address provided.  You must be at least 13 years of age to complete this form.  Your phone, mobile number, and/or email address will be kept confidential and not provided to third parties.  Standard messaging and data rates may apply to the mobile number provided.  To review our complete privacy statements, click to view our