STRATEGY TO REVENUE, INC
ST PETERSBURG, FLORIDA

Every business in the world shares one common need. The need to grow. that maps the critical sales competencies required for every sales role in your company. The platform provides the ability to assess reps for mastery against these critical competencies, delivers learning solutions in a just-in-time/just-when-needed format, and allows each rep to develop a personal learning path to effectiveness. We are not a traditional sales training company as we do not espouse a particular methodology or model. In fact, we work with many leaders in the sales training industry to help integrate solutions and support on-going learning. We have Dominic Jones is a senior executive with a proven track record of using technology to solve complex business and operational challenges that deliver material value for customers and generate value based revenues in multiple sectors across the globe. Robert has over 20 years of delivering sales enablement solutions for many of the Fortune 300 IT&T companies. Robert is a subject matter expert in the components, processes and tools that are required by businesses and their Channel Partners to develop and deploy a robust framework of profitability, management and accountability. Peter is responsible for both media production and day-to-day running of global client programs. A qualified graphic designer, Peter has over 25 years experience in the design, printing and production industry. Prior to joining STR in 2011, Peter was Managing Director of Page Visions, a leading digital printing and design studio working with some of the top brands in technology, media and retail. Jane has more than 20 years experience in accountancy and financial management. Her commercial finance experience comes from working in fast paced business environments for start-ups and high-growth venture, large corporations, charities and SMEs. STR’s existing clients are industry leading, FORTUNE 500 companies keen to realize efficient revenue growth. At STR, the company makes this goal achievable by engaging, educating and ensuring execution of global and large multi-regional sales teams and sales channels. STR’s market focus is on FORTUNE 500 companies with a combination of direct and channel partner sales teams of greater than 500. We work with global organizations who are leaders in their field. They look to STR to help them drive effectiveness in their teams, typically Sales, Marketing, Service, and Channel, to deliver the revenue acceleration and margin growth they aspire to. STR’s success comes from a unique combination of sales and marketing expertise and best practice, innovative digital and multimedia content production, and intelligent software platform delivery technologies. Demonstrated business results in other global clients including Telco and High Tech Adaptability to align with your companies selling processes and culture Strong mix of consulting, content production and software platform delivery We don’t want to gloat but, in the past four years, the company has won a number of international excellence awards, 5 gold and 4 silver, from Brandon Hall and 1 gold and 3 silver Stevie awards for innovation in sales development. The company was also shortlisted as a finalist by BESMA (British Excellence in Sales & Marketing Awards) and The Learning Awards. STR has also been placed on the Training Industry.com 2015 watch list as a ‘mover and shaker’ in the training industry. Strategy to Revenue (STR) delivers programs and solutions that helps your sales organization drive margin, increase share of wallet and greater market penetration. This is achieved by aligning the go-to-market messages to the needs of the buyer, ensuring the sales team have the knowledge, skills and processes/tools to be effective and creating a performance coaching culture. STR knows that most people do not think in Sales Enablement speak, so we are pragmatic in how we position our solutions and we also speak the language of training courses, campaign playbooks, assessments and certification. If you are looking for a partner who will ensure that your sales people, know what they need to know, have the skills to effectively sell and have the tools to drive a consistent approach to execution, then STR is your partner. We call it competency led sales enablement, you can call it helping you to grow sales and onboard people quickly, the end result is the same, achievement of your strategic objectives. Grow net new names by focusing on Pipeline and New Business Development Change product mix to maximize Gross Margin Click on a client logo to read a short case study of how STR has helped customers meet their objectives. : First Moments – Improving time to productivity for new hires The Motorola Solutions Learning organization, as the company’s business enabler, created The First Moments program, in joint partnership with STR, to provide Motorola Solutions with a global, consistent method to set the sales new hires up for success, according to the sales transformation efforts. STR, with its strength in delivering strategic consultation and sales execution programs, in-house expertise in sales and sales management best practices, instructional and creative design expertise, and technology and broadcast media, was selected by the Motorola Solutions Learning organization to develop, in partnership, an unconventional, business-focused onboarding program. : Immerse sales new hires in the Motorola Solutions brand and culture from the first moment they signed up to join the company. : The learning organization engaged the Marketing organization to co-develop the onboarding program name. With the company’s purpose being, ‘we help people be the best in the moments that matter’, the onboarding program was named: First Moments Learning Roadmap. What’s more, for consistent visual branding, the onboarding materials used iconography and typography from the company’s brand collateral library. The materials were written in a direct and personal tone of voice, also following the Motorola Solutions brand guidelines