SPANX, INC.
ATLANTA, GA

Mama SPANX and Power Panties Spanx wins a new fanbase with the launch of new mama products. Power Panties is invented, the first legband-free, mid-thigh hosiery shaper. SPANX introduces All the Way Full-Length Pantyhose. Mama SPANX and Power Panties SPANX wins a new fanbase with the launch of new mama products. Power Panties is invented, the first legband-free, mid-thigh hosiery shaper. SPANX introduces All the Way Full-Length Pantyhose. Gwyneth Paltrow told USA Today that she wore 2 pairs of SPANX to slim down after giving birth. SPANX was the answer to the Trivial Pursuit question, "What company invented Control-Top Fishnets & coined the phrase 'No more grid butt'?" Gwyneth Paltrow told USA Today that she wore 2 pairs of SPANX to slim down after giving birth. SPANX was the answer to the Trivial Pursuit question, "What company invented Control-Top Fishnets & coined the phrase 'No more grid butt'?" SPANX gets "Intimate" SPANX adds Intimate Apparel with Hide & Sleek and Slim Cognito. SPANX, Inc. earns the Advertising Age "Marketing 50" honor. SPANX gets "Intimate" SPANX adds Intimate Apparel with Hide & Sleek and Slim Cognito. SPANX, Inc. earns the Advertising Age "Marketing 50" honor. Oprah said "I've given up panties and only wear SPANX" on her show on May 20th, 2006. Oprah said "I've given up panties and only wear SPANX" on her show on May 20th, 2006. SPANX launches Bra-llelujah®! Underwire, which quickly becomes the number one selling bra at all retailers. SPANX launches Bra-llelujah®! Underwire, which quickly becomes the number one selling bra at all retailers. SPANX takes on new initiatives by launching Haute Contour. SPANX takes on new initiatives by launching Haute Contour. SPANX launches SPANX for Men compression undershirts. SPANX launches SPANX for Men compression undershirts. The first ever SPANX shop opens at Bloomingdale's 59th Street in NYC! The first ever SPANX shop opens at Bloomingdale's 59th Street in NYC! The first ever standalone SPANX store is launched at Tysons Corner in Virginia. The first ever stand alone SPANX store is launched at Tysons Corner in Virginia. SPANX launches Shaping Denim. Since I was a little girl I have always known I would help women. In my wildest dreams I never thought I would have started with their butts. As it turns out, that was a great place to start! At Spanx we say it's our goal to make the world a better place, one butt at a time. With this pledge my goal is to make the world a better place...one woman at a time. At Spanx, philanthropy is part of our culture. I believe in sharing the opportunity to give back directly with the people who have helped me earn the right to do so in the first place. We have a rotating philanthropy board made up of employees. Each board is allocated a portion of the company's profits to give away. They volunteer their time to research and determine who receives the money. Employees get to make surprise visits to organizations with checks in hand and witness the tears first hand. As a company we have created a program called Leg-UP that features other female entrepreneur's products for free in our catalog. We have also built homes for families together, sent women to college, funded entrepreneurial programs in girls' schools, joined in a dance flash mob to stop violence against women, and even rendered the queen of talk, Oprah (and our accountants at the time), speechless when we donated $1 million to her Leadership Academy for girls in South Africa. At this stage in my life most of my time remains dedicated to growing the business. My hope is that my continued investment in Spanx will pay even greater dividends to help women. I have been setting aside profits since the start of Spanx with the goal that when the time comes I will have an amazing opportunity to help women in an even bigger way. That is part of the reason I'm making this pledge now. Setting aside the money in my foundation is only part of the preparation, learning the most effective way to give, is the other. I am committed to the belief that we would all be in a much better place if half the human race (women) were empowered to prosper, invent, be educated, start their own businesses, run for office— essentially be given the chance to soar! I don’t think I can live without all these SPANX styles anymore! I’m hooked! I took a before and after photo in my dress. And wow, this SPANX bodysuit really makes a difference! VPL’s are a no-no, so I had to come get some new SPANX panties! I love that Sara invented a product for women and continues to help women each & every day. We need more people like her in the world today! Tight fitting dresses were never in my wardrobe – All these SPANX options are changing that! I had to redo my whole under garment wardrobe in all these SPANX products!