SONOBI, INC.
WINTER PARK, FLORIDA

Michael Connolly, CEO of Sonobi, cofounded the company in 2012 to deliver his vision for the future of ad tech. Today, under his guidance, Sonobi is the leading technology provider of people-based marketing solutions, which enable media transactions against individuals in ways that are relevant, predictable, and measurable. A serial entrepreneur, Michael has a strong background delivering innovative solutions for digital advertisers and publishers. In 2009, he and future Sonobi CTO Nathanial Thomas created Digital Tech Publishing, a software company specializing in online web applications. DTP was generating over 30 million unique visitors and 1.5 billion ad impressions per month before being acquired in 2012. This success has followed him to Sonobi, where the company has over 70 employees, servicing clients in North America, EMEA, and Australia. Though ultimately product-driven, Michael nonetheless has extremely deep operational experience, and the rare ability to master details without ever losing site of the big picture. Not content to simply chart Sonobi’s path forward, he has a deep understanding of all aspects of Sonobi’s operational and technology systems, which has enabled him to create an overarching framework for his company that is forward thinking, innovative, fiscally responsible, and technologically sound. Michael has spent many years learning to lead gracefully under pressure, and his leadership skills are battle-hardened. As an ARMY officer and military aviator, Michael served as a Battle Captain in the Army during the Iraq War. Michael was responsible both for his soldiers and millions of dollars worth of equipment, and as a UH 60 Helicopter pilot, he has flown multiple missions throughout central Iraq. These experiences, combined with his experience as an entrepreneur, have been instrumental in developing his leadership philosophy, which is rooted in integrity, accountability, and adaptability. A 2016 finalist for Ernst and Young’s prestigious entrepreneur of the year, Michael has also been recognized as one of Florida’s most successful young executives under 40 by the Orlando Business Journal. While in service, he was awarded the Air Medal for Meritorious Service in Combat. He holds a B.A. in Business Administration and Philosophy from State University of New York at Albany. JetStream is designed for the advancement of people-based media buying and selling through technology. Transforming the business of traditional impression-based advertising, JetStream unifies comScore 250 publishers and Fortune 500 advertisers to collaborate, create, and deliver more effective communication plans, upfront and guaranteed, for the people that matter – consumers. Sonobi’s Whether you buy, sell, plan, or manage media, there are four essential elements to creating effective campaigns. We’ve built JetStream to take advantage of today’s data-driven market and our client’s desire for engaging media experiences delivered to the exact right audience. Predict and plan the precise location and availability of the desired consumers. Being able to specify the exact audience is and always will be the key to making the right impact with any campaign or media package.. Mature markets create a predictable outcome for buyers and sellers. What good is a media plan if you cannot deliver it? Ensuring your defined consumers are reserved to be delivered as negotiated is critical to success. JetStream is designed for the advancement of people-based media buying and selling through technology. Transforming the business of traditional impression-based advertising, JetStream unifies comScore 250 publishers and Fortune 500 advertisers to collaborate, create, and deliver more effective communication plans, upfront and guaranteed, for the people that matter – consumers. Sonobi’s Whether you buy, sell, plan, or manage media, there are four essential elements to creating effective campaigns. We’ve built JetStream to take advantage of today’s data-driven market and our client’s desire for engaging media experiences delivered to the exact right audience. Predict and plan the precise location and availability of the desired consumers. Being able to specify the exact audience is and always will be the key to making the right impact with any campaign or media package.. Mature markets create a predictable outcome for buyers and sellers. What good is a media plan if you cannot deliver it? Ensuring your defined consumers are reserved to be delivered as negotiated is critical to success. Powered by Sonobi Mobile ® Powered by Sonobi Mobile ®