SALES OUTCOMES, INC.
CORAL GABLES, FLORIDA

We help our clients improve revenue, profit and productivity by enhancing marketing and sales execution. Sales Outcomes works with business-to-business companies that depend primarily on a direct sales organization to grow revenue. We help connect marketing and sales strategy to execution in the marketplace, accelerating bottom-line results and growing the customer base. Our practice specialties include salesforce.com deployment and adoption; marketing and sales strategy and planning; sales productivity and coaching; marketing and sales operations; go-to-market training; sales compensation and incentive design and organization structure and design. Great to Do Business With We are a high-energy, talented and nimble firm that thrives on working with clients that need to drive change and improve business performance. We are also a certified Minority Businesses Enterprise (MBE), so we help contribute to your firm’s corporate social responsibility goals. Company Profile Sales Outcomes is a global consulting and services firm based in Coral Gables, Florida, that helps leading business-to-business companies accelerate performance through improved marketing and sales execution. Founded by former marketing and sales executives with Fortune 500 firms, Sales Outcomes is staffed by a team of experienced marketing, sales, and salesforce.com professionals who are focused on profitable growth for our clients. We are a consulting and services firm for marketing and sales execution. Our partners have led sales and marketing teams within Fortune 500 and Global 2000 firms, and we understand the importance and challenges of executing to a company’s business strategy and aggressive growth targets. We bring our experience to help our clients transform their marketing and sales organizations into high-performance teams through better execution. Our team speaks several languages, including English, Spanish, and Portuguese, and has worked in multiple countries in Europe, Latin America, Asia and North America. We are experts at filling the “knowing-doing” gap and helping our clients find the shortest line to revenue and profit growth. Our approach to diagnose, design, implement and execute involves our client teams to ensure permanent and meaningful change. This approach helps develop the client’s capability to drive continuous change without our continued involvement. We believe that marketing and sales must be aligned to drive business performance. Strategy is the first step, but it must be supported by the effective and efficient processes, skills, tools, and metrics across both marketing and sales for durable change. We firmly believe that high-performing sales and marketing organizations have four components in full alignment to achieve peak performance: Hernan is a proven sales and marketing leader with over 25 years of experience in increasingly responsible management positions with major corporations, including, Pitney Bowes and Ryder System. Most recently, he served as vice-president of Marketing and Sales Operations for Pitney Bowes, where he helped to lead the marketing and sales transformation of the company’s services business. Prior to joining Pitney Bowes, Mr. Vera served as vice-president of Business Development for retail/consumer products within Ryder Supply Chain Solutions. Hernan also worked with a private investment firm specializing in leverage buyouts and acquisitions. He began his professional career as a management consultant with Deloitte. In addition to his exceptional business experience and sales leadership success, Hernan is a recognized expert in the implementation of sales automation tools, marketing and sales operations, sales performance management and sales compensation. He holds an MBA from Florida International University and a Bachelor of Science in Accounting from the University of Florida. Mr. Vera was born in Santiago, Chile and lives in Coral Gables, Florida. Airton is a recognized global business executive, who spent almost four decades leading large and complex field sales and marketing organizations to achieve extraordinary results. He spent 30 years at Hewlett-Packard in a variety of country, regional and global assignments before he retired as head of Worldwide Sales for HPServices Group and Global Enterprise Clients with a revenue target in excess of $47B globally. He then led Ryder System’s Supply Chain Global Sales, followed by CEVA Logistics Executive VP and later Pitney Bowes Management Services Group Vice President. He has accumulated a wealth of experiences in go-to-market and selling techniques for high-tech and logistics industries. Airton holds an MS in Economics from Pacific Western University, and a BA in Business from Universidade de Sao Paulo and has attended Executive Programs at Darden Business School, University of Virginia and IMEDE in Switzerland. He was born in Sao Paulo, Brazil and lives in Coral Gables, Florida. Marcos has over 30 years of Sales and Business Management experience with Halliburton and Hewlett-Packard. He spent 24 years at HP in a variety of country, regional and global assignments in different business areas, including Test Equipment, Hardware, Software, and Outsourcing, in various functional areas such as sales, sales management, sales operations, business planning and business management. He retired as Senior Director with the Enterprise Services group. He began his career in the Oil & Gas Industry as a Logging Engineer in the oil fields of Brazil. Marcos holds a Bachelor of Science in Electrical Engineering from Escola de Engenharia Mauá and a MBA from Fundação Getúlio Vargas in São Paulo. He was born in Santos, Brazil and lives in Weston, Florida. Nicolo is an accomplished senior business executive with over 30 years of great international experience leading Sales and Marketing teams. During his tenure at Hewlett-Packard, he held many management positions with increasing responsibilities in services, marketing, sales, and business management. Most recently, as the Global VP for sales enablement for the US$ 4B software business of HP, he led his global team to develop and deliver innovative field enablement programs, with metrics based for the first time on sales productivity. Previously he was a Regional VP for HP’s software business where he delivered impressive growth and market leadership. His coaching style, hands on approach and perfect balance of strategy and execution allows him to develop high performing teams and deliver consistent revenue and profit growth in the High-Tech industry. Nicolo holds a degree in Electronics Engineering from California State University, a Master of Sciences in Professional Management from the University of Miami, and an MBA from the same University. He is fluent in English, Spanish, Portuguese and Italian. He resides in Miami, Florida.