MERRIAM ASSOCIATES, LLC
VERO BEACH, FLORIDA

I am a brand consultant who helps create and build profitable brands. I have decades of experience working with businesses of all sizes, from Fortune 500 companies and major brands, to start-ups fast-growth businesses across all aspects of branding. My expertise includes brand strategy, brand naming, brand identity, brand launch, copy writing, digital branding, search engine optimization, thought leadership and video production. My clients include multinationals like Johnson & Johnson, ADP, Canon, Kay Jewelers, and Bed Bath and Beyond, but also small, fast-growth entrepreneurial firms and nonprofits. Prior to becoming an independent consultant, I was a director in the Brand Strategy practice of McCann-Erickson’s FutureBrand consultancy. I worked with clients as diverse as ExxonMobil, McGraw-Hill, D&B, and UPS. Prior to that I was Marketing Director at E Ink Corporation, an MIT start-up that developed the display technology in the Amazon Kindle. During the dotcom bubble, I was Vice President of Marketing for CENUS Corporation, and Internet technology firm spun out of the University of California. I began my career selling advertising space and syndicated data at Downey Communications, a family-owned company. I learned about business, selling, writing, and entrepreneurship from my parents, both of whom started and ran their own successful companies. Merriam Associates Lisa Merriam is a brand consultant who helps create and build profitable brands for businesses of all sizes, from Fortune 500 companies and major brands, to start-ups fast-growth businesses across all aspects of branding. Her expertise includes brand strategy, brand naming, brand identity, brand launch, copy writing, digital branding, search engine optimization, thought leadership and video production. She has worked with Johnson & Johnson, ADP, Canon, Kay Jewelers, BMW, and Bed Bath and Beyond, as well as advertising, digital and branding agencies, including McCann-Erickson, FCB, Ogilvy & Mather, Mother, Brandworx, Verse Group, and others. Prior to becoming an independent consultant, she was a director in the Brand Strategy practice of McCann-Erickson’s FutureBrand consultancy. On the client side, she was Marketing Director at E Ink Corporation, an MIT start-up that developed the display technology in the Amazon Kindle and was Vice President of Marketing for CENUS Corporation, and Internet technology firm spun out of the University of California Santa Cruz. I am a brand consultant helping create and build profitable brands. I have decades of experience working with businesses of all sizes, from Fortune 500 companies and major brands, to start-ups and fast-growth businesses across all aspects of branding. See a My branding expertise includes brand strategy, brand naming, brand identity, brand launch, copy writing, digital branding, search engine optimization, thought leadership and video production. I work for clients directly and as a member of the team at various advertising, digital and branding agencies, including McCann-Erickson, Ogilvy & Mather, FCB, Mother, Brandworx, Verse Group, and others.