MEDIAPOWER, INC.
CLEARWATER, FLORIDA

MediaPower, Inc. is a veteran company with over twenty years of expertise in direct marketing across various channels such as radio, TV, catalogs, and the internet. Starting off in Maine back in 1995 as a humble operation run by just three people, MediaPower carved out its niche producing educational radio infomercials under the Dr. Newtons brand. Since then, the company has grown substantially and now boasts a team of over 300 employees across both Maine and Florida. Dedicated to promoting consumer health, MediaPower specializes in marketing health products and nutritional supplements aimed at enhancing people's well-being. The company has developed an integrated approach to direct marketing that has fueled many successful campaigns. For instance, their TV infomercials for CalMax and Nu-Zymes ranked among the top 20 in the country back in 2001. MediaPower offers a full suite of in-house services to its clients. These include telemarketing, catalog production, spot ads, TV infomercials, inbound and outbound services, fulfillment, direct mail, radio advertising, print advertisements, and e-commerce solutions-no outsourcing involved. This vertical integration ensures greater control over marketing campaigns, enabling quick tweaks for improved outcomes. The firm is known for its strategic support in defining client marketing strategies, crafting unique creative concepts, and meticulously analyzing the performance aspects of each campaign. As a Foreign For-Profit Corporation under Florida's DOS Filing Number F17000000754, MediaPower has been headquartered at 4800 126th Avenue North, P.O. Box 1126, Clearwater, FL since its incorporation on February 16, 2017. Under the leadership of Director Christopher Homer and guided by Kenneth W. Byers (CP) and Carole J. Byers (DT), MediaPower maintains its commitment to delivering unmatched service in marketing health products directly to consumers. Their focus remains on achieving market success through exceptional customer service and strategic support for businesses navigating direct response marketing.