MEDIA COUNSELORS, INC.
MIAMI, FLORIDA

Media Counselors, Inc. is a comprehensive media buying agency headquartered in Miami, Florida, specializing in optimizing media strategies to achieve the most effective reach for their clients' target audiences. Formed on September 15, 2004, and registered under company number P04000130283 with the state of Florida, Media Counselors focuses on tailoring cost-effective media plans through intensive research and market analysis facilitated by strategic partnerships. The company prides itself on its commitment to vendor relationships, ensuring efficient rates and added value in every campaign. It leverages insights from esteemed partners such as Nielsen, a leading global information measurement firm; Scarborough for comprehensive local market insights; and Kantar for robust advertising activity data. These collaborations enable Media Counselors to refine media plans that align with client objectives. Central to their operations is the proprietary Media Counselors Client Cloud (MC3), which offers client-accessible web hosting for secure management of media assets, including media plans, creative content, and proof of performance analyses. This cloud-based solution facilitates ongoing campaign evaluation, allowing real-time adjustments and ensuring comprehensive post-campaign reviews. In addition to traditional media buying, Media Counselors Digital focuses on integrating Search Engine Marketing (SEM) and social media advertising within broader campaigns, enhancing reach and engagement through tailored digital strategies. The company’s holistic approach is driven by data analytics and a dedicated customer service ethos that underscores the customization of services to meet both current and evolving client needs.