MARKETPLACE EVENTS LLC
BEACHWOOD, OH

MARKETPLACE EVENTS Marketplace Events was formed in July 2008 and formerly operated as London-based DMG World Media’s North American home show division. Marketplace Events is the industry innovator. Fall shows, online ticketing, VIP premiums, video analysis, a national spokesperson, on‐site renewals, direct response marketing, guaranteeing attendee satisfaction—even something as basic as payment by credit card—all of these were introduced to the consumer show industry by our management team. We’re pretty proud of that, but we’re not sitting on our laurels. We’re conceptualizing the next revolution of consumer show operations. Our business has developed a leveragable infrastructure across North America that includes a highly capable management team, an integrated marketing capability, and state‐of‐the‐art operating systems. This infrastructure results in superior customer service and shows. Period. Our culture is to produce the market-leading event… or not to produce the event at all. This is the Marketplace Events DNA. Our Mission... Prior to joining the company in 2003, Tom was a vice president at industry-giant International Management Group (IMG), where he headed the firm’s national sponsorship initiatives, as well as managed the team formed to launch consumer shows. He also managed consumer and trade show groups for Advanstar Expositions (now UBM Americas). Math-whiz Mark completed his accounting designation with PriceWaterhouseCoopers in London, UK in 1992 and joined the company in March 1993 as group controller. He quickly rose to controller, then vice president of finance (while doing a simultaneous stint in show management), and finally CFO. Comprised of equal parts drive and smarts, Lisa oversees the company’s consumer and exhibitor marketing, sales & sponsorship, corporate communications, and research & development. An entrepreneur at heart, Lisa came to the company in 2004 when her PR firm was retained to manage consumer food shows launched in partnership with television’s popular Food Network. During her 13 years as principal at Kropf Public Relations (when you’re really good, you put your name on the door), her firm provided marketing services for several consumer shows, Pepsi, IMG, Advanstar, PBS, an HGTV show, and others. Lisa’s worked on more than 100 different events in her 25-plus-years career! This is the kind of career opportunity Marketplace Events offers to our team members. We constantly look for people with the interest and talent to fulfill a broad range of roles and functions from finance and sales to human resources and IT and beyond. Marketplace Events is committed to its vision and values. As an employer, we support employees in finding a work/life balance and recognize the importance of a vibrant and dynamic work environment. We are growing! Marketplace Events is looking for top talent. The Show Manager is the accountable for the proper experiential, sales and operational management of the events, as well as maintaining customer service, fiscal and quality standards established by Marketplace Events. This role will be an ambassador for their shows and serve as the face and personality of the events and company locally.  The Show Manager is responsible for championing the sales function across the events by guiding, mentoring and overseeing the sales aspects of these shows to achieve budgeted revenue goals. Developing local relationships to increase brand visibility, secure key exhibit space sales and sponsorships is paramount. The Show Manager must demonstrate personal energy and flair, customer focus, commitment to excellence, teamwork and business insight. The show manager must love networking and building a business, as well as have a passion for sales and sales management (and a quantifiable, proven track record). Managing the sales process and sales team (exhibit space and local sponsorships) to achieve budgeted revenue goals. Maintain, coach and track sales by overseeing a detailed sales management plan – this includes actively selling. Must be inventive and creative when it comes to increasing sales and maximizing revenue. Leveraging existing relationships and creating new ones to sell exhibit space and sponsorships and create awareness of and interest in the shows. Coordinating (at all phases of show development and production) with the marketing staff on best practices to improve exhibitor and attendee marketing and promotion, with an emphasis on putting research into action. Assuming clear responsibility for all operational details: advance and on-site show production, proper maintenance and use of ACT database (or other CRM programs) and floor plans; vendors, suppliers, contract labor, health & safety; website content and online/offline marketing materials, etc. Fostering a fun, welcoming and productive work environment. Travel to company meetings, shows and training 3-5 years selling/sales management experience Marketplace Events always has excellent shows! "We were very pleased with our experience at the Cleveland Home + Remodeling Expo. The pre-show marketing efforts helped build good crowds each day. We secured qualified leads and a number of significant remodeling projects, which are now underway. The Cleveland Convention Center is an ideal location, drawing consumers from across the market." "The Denver Home Show continues to get bigger and better each year, and helps bring us lots of new customers and networking opportunities that we would not have had otherwise. You get out of it what you put into it, and much more!" "Very pleased with the turnout of attendees. I have been able to speak with very interested individuals. I was very pleased with the job done by Marketplace Events and I look forward to working with them in the future." ​We share best practices and strategies to help you truly get the most out of your show experience. As you prepare for your Marketplace Events home show, we wanted to remind you of an important resource you may be overlooking that will help you before, during, and after the event: social media.