MAD 4 MARKETING, INC.
FT. LAUDERDALE, FLORIDA

Outside of our core team, Mad 4 Marketing has a collaborative team of resources that have worked with the agency for many years. We pull in the right people at the right time to effectively manage our client’s marketing efforts. Below is a list of some of our trusted partners who successfully help us exceed our client’s goals on a daily basis. One of the original founders / creators of Mad 4 Marketing, John brings a background in the film industry, combined with heading a major corporate marketing / training & development department. Debbie keeps track of our clients’ expenses better than she does her own. She researches the best products for the greatest value on behalf of each one, and then makes sure they only pay what was agreed upon. Not a penny more. When it comes to our clients, doing “whatever it takes” is Elyse’s mantra. She believes strategy drives results and she leads the entire Mad 4 Marketing team with a rock-hard, yet well-manicured, fist. Outside of our core team, Mad 4 Marketing has a collaborative team of resources that have worked with the agency for many years. We pull in the right people at the right time to effectively manage our client’s marketing efforts. Below is a list of some of our trusted partners who successfully help us exceed our client’s goals on a daily basis. One of the original founders / creators of Mad 4 Marketing, John brings a background in the film industry, combined with heading a major corporate marketing / training & development department. Our clients enjoy the value-added benefits from our collaborative teams of advertising and marketing experts throughout the country when we make the most of our strategic partners at Agency Management Roundtable. Mad 4 Marketing is a 10-year member of this respected group. A creative advertising agency with major media buying power and its own in-house production department, web programmers, TV edit suites, and digital 3D animation studio. Primary clients include Tier I and Tier II automotive dealers and related automotive products. Bringing business solutions that return a high ROI to every client through strategic thinking. Emphasis on direct response campaigns that deliver maximum results. This marketing agency specializes in Challenger Brand strategies that are specifically designed to help clients take on more established, better-resourced competitors and win. Mad 4 Marketing, Inc. Grow Your Business Like Mad. This agency boasts an award-winning promotional product showroom, which provides personalized marketing for trade shows, booths, and specialty advertising. A comprehensive, woman-owned marketing communications company, specializing in integrated attendance and exhibit sales campaigns for tradeshows and events with a separate core competency for public health, public service and advocacy initiatives. A higher education-targeted marketing firm that goes beyond the traditional advertising campaign by including seminars and boot camps, along with consultative coaching for enrollment admissions directors to attract the most qualified students to their institutions. Business Leader Magazine - Women Extraordinaire 2012 Greater Fort Lauderdale Chamber of Commerce - Small Business Leader of the Year Award 1997 Junior Achievement - Business Hall of Fame Award recipient 2010 South Florida Business Journal - Ultimate CEO Award 2011 South Florida Business Journal - Woman of the Year Award in Marketing & Advertising 2003 South Florida Business Journal - Finalist, Small Business of the Year Award 1998 South Florida Business Journal - Top 25 Most Influential Business Women South Florida Good to Great Award - Small Business Category 2005 Top 50 Women Led Businesses 2013 To help build brand awareness, we presented a new insight: “You’re not just in the healthcare business; you’re in the retail business.” This inspired the tagline: GET treated BETTER. It created a unique selling proposition that spoke to consumers in a single voice through traditional and non-traditional channels. Calico Corners is known for offering designer fabrics at everyday low prices. What consumers weren’t familiar with were their other products and design services. We introduced their furniture, custom bedding and window treatments with creatively engaging headlines. In addition to print, banner ads and in-store signage, we designed an engaging microsite. Meet Star, the official mascot of Mad 4 Marketing. Not only is she adorable and friendly, but this precious pup represents some of our key values, such as determination and loyalty. Her personality is genuine, intelligent, perceptive and dedicated — which also happens to be the qualities that our team takes to heart when we go to work for our clients. Come by our office anytime and say hello! What is the one thing business decision makers agree is the ultimate measurement? Revenues of course. Careers are made and lost over decisions about how to best drive revenue. At Mad 4 Marketing we’re business analysts, focused on core principles of improving client revenues through strategic marketing initiatives. We’re about sales funnels, how sales and marketing work in concert and making recommendations guided by actionable intelligence. Let’s talk business.