LATAM BRAND GROUP LLC
MIAMI, FLORIDA

A BRAND FOR A COMPANY IS LIKE A REPUTATION FOR A PERSON. YOU EARN REPUTATION BY TRYING TO DO HARD THINGS WELL. Creating a dynamic strategy is equal parts art and science. We develop overall strategies with our partner brands that draw on collective experience, trend analysis, competitive factors, creative process and gut instinct. The goal is to be directionally correct as the market provides further guidance. From there, we employ a methodology of progress before perfection. Growing a business is about fostering trust and sustainable relationships, not just simply pushing product. The goal is to continually demonstrate the value proposition for both the vendor and the retailer and to build a relationship with the retailer as a trusted advisor. We hold this type of relationship, across multiple disciplines, within leading retailers and within Amazon globally. It is much more exciting to collaborate to understand the retailers needs versus making a disjointed pitch when there is a bad fit. We have an experienced team who love helping our partner brands build product strategies and roadmaps so they can build not just what they want to, but also what sells. It’s a rewarding triple win that leaves all parties feeling energized. People crave honest suggestions, and can tell when someone is pushing an agenda. They don’t want to be pressured to buy something, especially a product that is a poor fit. We learn, live and love our products to a degree that allows us to provide a perspective that is not related to “good” or “bad”, but rather to “fit”. Being authentic accelerates business growth by editing brands to retailers. Today’s consumer can easily research an entire marketplace in minutes. This brings transparency to a process that was previously veiled and applies to everything from buying a car to new software. They don’t need someone to connect them with products anymore. What they do need is to be engaged, surprised, and delighted on their own terms. We remind ourselves of this everyday. As products are listed and the sell-through process begins, we work with our partner brands on a number of analytical metrics, including: A BRAND FOR A COMPANY IS LIKE A REPUTATION FOR A PERSON. YOU EARN REPUTATION BY TRYING TO DO HARD THINGS WELL. Creating a dynamic strategy is equal parts art and science. We develop overall strategies with our partner brands that draw on collective experience, trend analysis, competitive factors, creative process and gut instinct. The goal is to be directionally correct as the market provides further guidance. From there, we employ a methodology of progress before perfection. Growing a business is about fostering trust and sustainable relationships, not just simply pushing product. The goal is to continually demonstrate the value proposition for both the vendor and the retailer and to build a relationship with the retailer as a trusted advisor. We hold this type of relationship, across multiple disciplines, within leading retailers and within Amazon globally. It is much more exciting to collaborate to understand the retailers needs versus making a disjointed pitch when there is a bad fit. We have an experienced team who love helping our partner brands build product strategies and roadmaps so they can build not just what they want to, but also what sells. It’s a rewarding triple win that leaves all parties feeling energized. People crave honest suggestions, and can tell when someone is pushing an agenda. They don’t want to be pressured to buy something, especially a product that is a poor fit. We learn, live and love our products to a degree that allows us to provide a perspective that is not related to “good” or “bad”, but rather to “fit”. Being authentic accelerates business growth by editing brands to retailers. Today’s consumer can easily research an entire marketplace in minutes. This brings transparency to a process that was previously veiled and applies to everything from buying a car to new software. They don’t need someone to connect them with products anymore. What they do need is to be engaged, surprised, and delighted on their own terms. We remind ourselves of this everyday. As products are listed and the sell-through process begins, we work with our partner brands on a number of analytical metrics, including: A BRAND FOR A COMPANY IS LIKE A REPUTATION FOR A PERSON. YOU EARN REPUTATION BY TRYING TO DO HARD THINGS WELL. Creating a dynamic strategy is equal parts art and science. We develop overall strategies with our partner brands that draw on collective experience, trend analysis, competitive factors, creative process and gut instinct. The goal is to be directionally correct as the market provides further guidance. From there, we employ a methodology of progress before perfection. Growing a business is about fostering trust and sustainable relationships, not just simply pushing product. The goal is to continually demonstrate the value proposition for both the vendor and the retailer and to build a relationship with the retailer as a trusted advisor. We hold this type of relationship, across multiple disciplines, within leading retailers and within Amazon globally. It is much more exciting to collaborate to understand the retailers needs versus making a disjointed pitch when there is a bad fit. We have an experienced team who love helping our partner brands build product strategies and roadmaps so they can build not just what they want to, but also what sells. It’s a rewarding triple win that leaves all parties feeling energized. People crave honest suggestions, and can tell when someone is pushing an agenda. They don’t want to be pressured to buy something, especially a product that is a poor fit. We learn, live and love our products to a degree that allows us to provide a perspective that is not related to “good” or “bad”, but rather to “fit”. Being authentic accelerates business growth by editing brands to retailers. Today’s consumer can easily research an entire marketplace in minutes. This brings transparency to a process that was previously veiled and applies to everything from buying a car to new software. They don’t need someone to connect them with products anymore. What they do need is to be engaged, surprised, and delighted on their own terms. We remind ourselves of this everyday.