L&E RESEARCH, INC.
RALEIGH, NC

L&E Research connects clients with, consumers, medical professionals, business professionals, and more - for virtually any market research project. We make efficient and accurate connections through the ongoing development of L&E’s software and technology solutions. By choosing to work with L&E Research, you’re helping others. When L&E makes in-kind donations we invite employees, members and clients to join us in our efforts. The amount of giving becomes exponential and this dramatically increases our impact on local communities. This year we are supporting the  (or the VLC).  The VLC provides housing, support, counseling and services to our nation's veterans returning from war, helping them put their history in the past, and putting a happy and productive life in their future. Check out the video to right of L&E's President, Brett Watkins and learn more about why supporting the VLC's work is important not just to him, but to the L&E family.  L&E is on the look-out for the next great people-person to join the team and our growing company. We’re easy to work with, but we hold ourselves to the very highest standard: our client’s success. Many of our positions are part-time and may include the ability to work from home or at our office. Top 100 NC Small Businesses - Business Leader Media: 2005, 2009, 2010 Top 300 Small Businesses in the Southeast, Business Leader Media: 2011, 2012 Mission Statement & Core Values We are passionate about qualitative research: our investments in our clients, our communities, our people, and our technology, reflect that passion. The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. The AMA is considerd one of the most credible marketing resources and provides their members with knowledge, training, and tools related to the marketing profession. Better and faster research, to enable smarter decision making Business problems are best solved by engaging with the people that buy the products and services. L&E Research offers the right combination of talent and technology to connect with your customers to get the answers you need. If you’re an experienced market researcher, connect with our Research Design Engineers (RDEs) to develop the best research design and methodology or get the latest tools and technologies to execute your research quickly, and cost effectively. But if you are new to research, or don’t know where to start, let us help.  Qualitative research is just a fancy expression for “having a conversation with your customers.”  We facilitate thousands of conversations with customers every year. To understand your market, start with qualitative research. From clarifying the business problem, to engaging your customers, to helping you identify the best solution, we can help. Whether you’re an experienced researcher who just needs help with one step, or are new to research and need guidance through the entire process, we’ve got solutions to meet your needs. Our expertise, process, tools and technology can help you make smarter business decisions for greater profitability and growth. What are the most important questions to get the best information to make an informed decision, and what is the right place to start to solve the problem? Here are a few examples of typical business issues where qualitative research can help. New product idea generation and development Investigating current or potential product/service/brand positioning and marketing strategies Strengths and weaknesses of your products/brands Assessing the usability of your website or other interactive products or services Understanding perceptions of your company, brand, category and product We focus on research design and execution, and our partner consultants’ focus on being product, market and industry experts. Together, we provide a complete suite of solutions, without the costly expense and misguided belief that one company can provide all expertise under one roof. We’ve vetted our consultants by a host of standards to ensure you get the right consultant for the job: And if you need them to help execute the business plan after the research is over , they can help with that too. to learn more about our partners and how they are leading their respective fields, and how we can help you start putting solutions together for your business problems and research needs. to help you most effectively get the answers you need. Our RDEs are here, at no cost to you, to work with you to listen to your business issues, develop a research strategy from start to finish to best address those issues, and advise you on the best tools and techniques to achieve your goals quickly, and cost effectively. to learn more about our RDEs and how they can help you put the best research plan together to meet your needs. Whether you are a seasoned market researcher who needs help collecting customer data, or a Product or Brand Manager new to the research process, asking the right questions with the right people is critical to success. Just as great meals are made by highly trained chefs using high quality ingredients, having great conversations with your customers (otherwise known as qualitative research) is a combination of perfect participants, led by seasoned research professionals. This is how L&E Research earned its excellent reputation since it opened in 1984. to learn more about our services to help you collect the information you need to make better business decisions. Collaborate with industry experts to identifying your true business problem After we have helped our clients develop and execute their research to better understand their customer’s wants and needs, clients have the insight they need to make better decisions and feel good about their business future. Project designed, project executed, analysis complete…let’s move on to the business action we need to execute in order to improve our margins.