HOLDEN, INC.
PARKLAND, FLORIDA

Whether it is hitting the town in the 2016 European Car of the Year- the Holden Astra, heading out of town to a winery in the new Barina, or exploring your own city in the stylish new Trax, this issue offers plenty of great ideas to ensure love in the air this February. With the new Trax about to hit showrooms across Australia, Holden is giving you the chance to enter the draw to win. Think of it as our perfect gift to you for the season, so check out the story, register your details online and you could be driving your very own new Trax in the New Year. This month, Holden is giving you the opportunity to be in the running to win a brand new Astra RS-V, the all-new stylish, hi-tech hatch that is due to arrive in Holden showrooms before the end of the year. This month, as all eyes are on rugby league and the iconic Holden State of Origin Series, we take a look at the emotional journey of a bunch of under-9 boys and girls from rural Queensland and NSW who got to play in front of a capacity crowd in Sydney as part of the inaugural Holden Junior State of Origin. This month, we are celebrating the recent launch of the all-new Holden Spark by showcasing the first in a series of videos about inspirational women who have, like the car, ‘sparked change’. Inspired by the Holden Spark, the ‘Spark Tribe’ video series kicks off with a look at the globally successful Melbourne-based trio of entrepreneurs behind the Frank Body brand. There is no better way to enjoy your Holden than hitting the road for a driving holiday. This month, to celebrate the launch of the all-new Holden Spark, we do just that, heading off along Victoria’s Great Ocean Road – one of the world’s best drives – and onto Mt Gambier in South Australia, exploring all the scenery, sights and fabulous stops along the way. Holden Lion tags along with fashion blogger Lisa Hamilton as she slips behind the wheel of a Cascada and heads for the high country to enjoy Victoria’s King Valley. 2015 has been a very big year for Holden with the launch of our three stylish new European cars – Cascada, Astra and Insignia – and our most powerful and most advanced Commodore ever, the VFII. In this issue it's all about the stylish new direction in which Holden is heading showcased in our exclusive Cascada street fashion photography project. Shot by the globally renowned Scott Schuman - founder of the fashion blog phenomenon that is The Sartorialist - it's a true celebration of Sydney's most stylish. When the sun shines, there is nothing like dropping the top for a comfortable cruise in the country to truly fire up your passion for the outdoors. This month, Holden ambassador Alex Davis tells us why the Cascada is the perfect fit for her active lifestyle. It doesn’t get more exciting than the unveiling of a new Commodore. This month we showcase the new VFII that features among other things, a new 304kW 6.2-litre V8 making it the most powerful, fastest and most advanced Commodore ever. This month, we offer you the chance to climb into the passenger seat of a Holden Colorado for a wild ride through back-country New Zealand. Using the latest technology, our innovative Co-Driver 360° Experience truly puts you in the picture offering all the thrills of a virtual off-road adventure. This month, you can read all about the arrival of our latest sporting hero from Europe, the Insignia VXR. As Holden’s first ever turbocharged all-wheel drive sedan, it promises plenty of excitement, performance and style in a practical four-door package. With winter here, Holden has unleashed its own storm in the form of the sporty and stylish SV6 and SS 2015 Commodore Storm Special Edition - now thundering back into showrooms because you wanted it. This month's eLion issue is particularly exciting as Holden launches the first of its new European-sourced Astra and Cascada models. Holden fan, Eu Wyn Wong has beaten over 1000 entrants to have his naming suggestion chosen to adorn the Commodore SV6 “Lightning”, the latest exciting Special Edition VF SV6 Commodore to join the Holden lineup. This month, it’s the new Holden Cruze in the spotlight with a value-packed upgrade featuring more advanced technology and a bold new style. Offers available on vehicles sold and delivered before 30/04/2018 unless extended, changed or while stocks last at participating Holden dealers. Private or ABN buyers only. explains how your personal information will be used and disclosed, how you can access or correct your personal information, how you can complain about a privacy breach and how Holden will deal with that complaint, and how you can opt out of receiving marketing materials from Holden. You can also contact Holden on 1800 GM Holden (1800 46 465 336) or at