DEMETREE GLOBAL, LLC
WINTER PARK, FLORIDA

is the Asset Manager for Demetree Global. He is responsible for overseeing a large portfolio of assets, including real estate, operating and off-market funds while also performing regular analysis and reporting on the company’s holdings. Matt serves as an owner’s representative for property acquisitions and dispositions and is the Chairman of the Investment Committee. has been actively engaged in real estate valuation and consulting assignments since 2010, and has performed appraisals for buyers, sellers, attorneys, developers and financial institutions. Matt has special expertise in areas of commercial real estate valuation, commercial real estate consulting and advisory, research, and market trends. He has appraised general office, medical office, industrial, free standing retail, shopping centers, multi-family and many other types of properties. Real Estate and Business Management. He is also a Magna Cum Laude, finishing within the top 5.0% of his class. Michelle Heatherly is the Director of Marketing, Operations & Strategic Development for Demetree Global.  Michelle joined Demetree Global in 2015 from international financial services group BBVA Compass Bankshares (NYSE:BBVA), where she served as Workplace Solutions Officer for the state of Florida for all 26 branches. Prior to that, she was Director of Client Engagement for national PR firm, Axia Public Relations, where she managed accounts for its top tier national and international clients. Michelle came to Axia after serving as Director of Marketing & Corporate Sales for six years for Powerhouse Gym International licensee Bailey’s Powerhouse Gym for its 13 health clubs in Florida and Georgia. Before Bailey’s, she was regional marketing manager for a major restaurant chain with 52 locations, building brand awareness for Applebee’s Neighborhood Grill & Bar (NYSE:DIN), Marble Slab Creamery (OTC: NEXC) and Qdoba Mexican Grill (NYSE:JBX). In her role as Director of Marketing for Demetree Global, Michelle develops marketing strategy by identifying customers’ current and future needs then creates two-way communication to engage, retain, develop and delight new and existing client relationships through impeccable communication, marketing, public relations and customer service. Michelle enjoys volunteering annually in corporate hospitality at THE PLAYERS Championship and with Celebration Church regularly. Michelle has sponsored a child in Zimbabwe for the past five years whom she met during a July 2014 mission trip to Africa. In her free time, Michelle enjoys playing in a co-ed competitive adult soccer league through Orlando Sport and Social Club, cheering on the University of Alabama Crimson Tide and advocating for a cure for her nephew’s rare terminal genetic disorder, GM1 gangliosidosis. Demetree Global’s Advisory Board includes experienced professionals in the fields of finance, Robert Case is the President of Demetree Global. Bob has a rich background in a variety of executive positions. Bob joined Sears, Roebuck, and Company early in his career serving in a variety of management positions, including Store General Manager, Regional Executive Development Manager and Region Business Manager with full P&L accountability for a $90 million enterprise. In 1991, Bob joined All America Termite & Pest Control. Under his leadership, they became the third largest residential pest control company with revenue exceeding $120 million annually. The company, which provided services in 17 states and Puerto Rico, became a wholly owned subsidiary of Sears while Bob served as President and CEO. While less than one percent of Sears suppliers ever receive the Sears “Partners in Progress” Award, Bob won the honor an unprecedented six consecutive times. In 2009, at the request of University of Central Florida’s Dean of the College of Business Administration (CBA), Bob accepted the position of Executive Director of the Executive Development Center, a unit of the CBA established to provide leading executive education to both individuals and organizations. Bob now serves as Internal Consultant to the Office of the Dean. Bob is the owner and President of R B Case Consulting, Inc., a company that provides strategic development and executive coaching services. In addition, he recently served as the Executive Vice President and Chief Operating Officer for eSchool Solutions, Inc., a software solutions business serving the K-12 educational market. Raised in Orlando, he graduated from the charter class of the University of Central Florida College of Business Administration with a dual major of Management and Marketing. He continues to stay involved with UCF. Bob has been an evaluator of the MBA Candidate’s Strategic Analysis, serves as a judge for strategic analysis competition for graduating seniors, and is a member and past chair of the Dean’s Executive Council. In addition, he has served as an Executive-in-Residence, and is an inductee in the College of Business Hall of Fame. Daniel Conn is the Director of Finance for Demetree Global. He oversees the full accounting process, cash flow, income tax, trust management and is frequently called upon for investment analysis. Brett Fadeley is the Chairman of HCR, a high quality provider of professional consulting, remediation, construction, emergency response, and sludge dewatering services. He brings a diverse and varied background essential to the emergence, growth or restructuring of most any enterprise. Brett uniquely understands the nuances and financial challenges of growth and turnaround companies and is adept at navigating those companies to the next level. He previously served as the CEO of eSchool Solutions Inc., a leading provider of management solutions specifically designed for the preK-12 education community. In 1995, Brett founded the first turnaround management organization in Orlando. He is a co-founder of Business CPR, LLC, a turnaround and workout management firm. He also founded Business Paramedic, LLC in Pennsylvania and New York to provide turnaround management services in those markets.