CROSSFIT SARASOTA LLC
SARASOTA, FLORIDA

We are in the business of exercise but exercise is just the hardware. With out the right software hardware is useless. Nutrition is that software. Community is vital for health, performance and even for business. Putting community before profits ensures we will have long term success in all of those areas. We have developed quantifiable standards to allow us to measure where you are at each point along your fitness journey. These metrics allows us to see where you excel and where the work needs to be done to help guide you to the ideal general level of fitness. Our members spend just one hour a day in the gym. We need to build habits that reach out into the rest of their lives to help them hold the same standard the other 23 hours of the day. Our coaches spend hundreds of hours learning before they ever begin coaching and that’s just the beginning. Education and investigation continues indefinitely. Coaching with CrossFit Sarasota is more than knowledge, more than personality. Its both with a leadership, dedication. We are in the business of exercise but exercise is just the hardware. With out the right software hardware is useless. Nutrition is that software. Community is vital for health, performance and even for business. Putting community before profits ensures we will have long term success in all of those areas. We have developed quantifiable standards to allow us to measure where you are at each point along your fitness journey. These metrics allows us to see where you excel and where the work needs to be done to help guide you to the ideal general level of fitness. Our members spend just one hour a day in the gym. We need to build habits that reach out into the rest of their lives to help them hold the same standard the other 23 hours of the day. Our coaches spend hundreds of hours learning before they ever begin coaching and that’s just the beginning. Education and investigation continues indefinitely. Coaching with CrossFit Sarasota is more than knowledge, more than personality. Its both with a leadership, dedication. We are in the business of exercise but exercise is just the hardware. With out the right software hardware is useless. Nutrition is that software. Community is vital for health, performance and even for business. Putting community before profits ensures we will have long term success in all of those areas. We have developed quantifiable standards to allow us to measure where you are at each point along your fitness journey. These metrics allows us to see where you excel and where the work needs to be done to help guide you to the ideal general level of fitness. Our members spend just one hour a day in the gym. We need to build habits that reach out into the rest of their lives to help them hold the same standard the other 23 hours of the day. Our coaches spend hundreds of hours learning before they ever begin coaching and that’s just the beginning. Education and investigation continues indefinitely. Coaching with CrossFit Sarasota is more than knowledge, more than personality. Its both with a leadership, dedication. Matt’s been doing CrossFit since before it was cool. He runs the location off Barber Road where before or after any given class you’re bound to hear someone ask a question like, “Tell me again why I can’t eat that?” or “why is my shoulder hurting right here?” “The whole thing started while sitting in Weimar Hall at the University of Florida. It was the first day of Sociology my freshman year. In explaining the difference between psychology and sociology the professor altered my life forever. ‘Psychology is a downstream approach…they try to pull drowning people out of the river. In sociology we want to know why they fell into the river in the first place.’ While I never took another sociology class the idea of saving people downstream resonated. There are people who will help you if you get sick but I wanted to stop people from hitting the water in the first place.” he says.