CRITICAL MIX INC.
WESTPORT, CT

Hugh is a co-founder of Critical Mix and is responsible for setting and executing strategy, leading the company to reach 43rd on the Inc. 500 list of the fastest growing private companies in America in 2015. Hugh is an entrepreneur with over 20 years of experience in developing internet businesses. Prior to founding Critical Mix, he played a significant role in transforming Greenfield Online from a two-person start-up into a global, 600+ employee, publicly traded company (Nasdaq:SRVY) which was subsequently sold to the Microsoft Corporation. Hugh is experienced in managing operations, strategy, marketing, and entrepreneurship. Keith is a co-founder of Critical Mix and has over 20 years of management experience in sales, marketing, operations, and administration. His passion is building and leading client focused service organizations. Most recently he managed the North American P&L for Toluna (AIM: TOL.L). Keith was responsible for the $100m global research business at Greenfield Online (Nasdaq: SRVY) from 2008-2009. Keith’s expertise includes business integration, new product development, and sales distribution strategies. Ron is part of the founding team and Chief Customer Officer at Critical Mix where he is responsible for the development growth of sales and operations teams. Prior to his current role, Ron served as Chief Revenue Officer of North America for Toluna PLC (AIM: TOL.L) and was responsible for the company’s North American sales and marketing operations. Prior to assuming his role at Toluna, Ron held the title of Vice President of Sales at Greenfield Online (acquired by Toluna), where he was responsible for sales and developing vertical solutions. Brenda leads the creation and implementation of the distinctive Critical Mix brand experience. With over 25 years of marketing and market research expertise among companies such as TNS, NFO WorldGroup (acquired by TNS), and Nielsen, Brenda brings her creative talent to Critical Mix. Previous roles include EVP, Strategic Marketing & Sales Development for TNS North America, and VP, New Product Development at NFO Interactive where she assisted in the design and introduction of several of the industry’s first online market research panels and services. Mixers, the people who work here, are devoted, thoughtful, passionate and one-of-a-kind. Together, we are on a mission to simplify the complex. We have created an environment that encourages and rewards excellence, creative problem solving, innovation and commitment. Mixers are driven to succeed and have the freedom to inspire greatness. Learn what it’s like to be a part of Critical Mix.