BROADSOFT, INC.
ROCKVILLE, MD

  Today, we will fully capitalize on the solutions that both companies have to offer already. Cisco and BroadSoft will continue to deliver on both the BroadSoft and Cisco product roadmaps as we look at ways to enhance both portfolios. Now that the acquisition is complete, our teams can begin working together to map out and define the product roadmap moving forward. Our combined offers will address demand for every segment. We will share more detail on our strategy throughout CY2018, including at Cisco Collaboration Summit, currently scheduled for Apr 18-19, 2018 in Phoenix, AZ, and at BroadSoft Connections user conference November 11-14, 2018 in Miami. Q: Can you explain BroadSoft’s offering? A: BroadSoft Business portfolio provides a fully integrated portfolio of cloud PBX, unified communications, team collaboration and contact center services supported by world-class services and partner programs. BroadSoft Business takes an open architecture approach using open interfaces, industry standards, pre-built integrations, APIs, and SDKs. Every day, over 18 million people around the globe rely on BroadSoft Business apps and services to communicate, collaborate and provide outstanding customer support – all delivered by trusted partners (including 25 of the top 30 service providers by revenue). BroadSoft UC-One:  A suite of cloud communications and collaboration solutions that provide integrated business phone service (cloud PBX), messaging and presence, audio and video conferencing, screen sharing, file sharing, virtual meeting rooms and more. BroadSoft Team-One:  An all-in-one communications and collaboration application that integrates team-centric messaging with unified communications features such as click-to-call and live meetings. With Team-One, teams and individuals can be more productive with a single, persistent workspace where all of a team’s work and apps are in one place. BroadSoft CC-One:  An omni-channel, cloud contact center solution that uses predictive analytics to lower operating costs and improve business performance. BroadSoft Hub:  A cloud aggregation service that simplifies communications by integrating business cloud applications and using contextual intelligence to bring “content in common” together (including emails, calendar entries, files) into workspaces for unified communications. BroadSoft's platform products, (Saas), enable service providers and channel resellers to offer their own customized UCaaS solutions powered by BroadSoft. Q: How does Cisco feel about increasing its customer concentration with Service Providers? : We believe SPs will continue to be a vitally important channel for collaboration services, as are Cisco’s other value-added resellers and systems integrator partners, as each channel offers a unique range of additional products and services that meet the unique needs of end customers in every segment of the market. Q: Will other Cisco partners be able to sell the BroadSoft CC-One solution? Yes. Cisco plans to add BroadSoft CC-One to our existing portfolio of customer care solutions and make it available to customers through our existing channel of contact center partners.  We will share more detail soon. In the meantime, customers will be able to buy CC-One based solutions from BroadSoft’s existing CC-One partners Broadsoft Customers and Partners: If you are an existing customer or partner of BroadSoft and have questions about your product or service, please continue to contact your existing BroadSoft sales representative. If you are an existing customer or partner of Cisco and have questions about your product or services, please continue to contact your existing Cisco sales representative. BroadSoft customers should continue to use the existing process for support on installed BroadSoft products. Cisco will notify you in advance of any change to the support process. Cisco customers should continue to use the Cisco Technical Assistance Center (TAC) for technical support on Cisco products. For more information about opening a technical support case and for regional TAC telephone numbers, refer to Cisco has completed the acquisition of BroadSoft, Inc.  The combination of Cisco + BroadSoft means that customers, service providers, resellers and distributors will benefit from an enhanced cloud collaboration portfolio. One that provides more flexibility and choice.  We are dedicated to your success and profitability.  All partners will be able to further enhance their offers in the rapidly growing cloud unified communication market.  Together, we can provide rich solutions for customers in every market segment, every environment, and every need. Continue working with your current BroadSoft and/or Cisco representative as we strengthen the cloud evolution path for customers. Together, Cisco and BroadSoft will deliver a full suite of collaboration experiences to power the future of work. Committed to redefining the future of work by inspiring teams to create, collaborate and perform in ways never before imagined, our mission is to bring best-in-class productivity and collaboration tools to businesses. BroadSoft Business provides a comprehensive, mobile-integrated and completely open communication suite for businesses, with carrier-class reliability and security. By using our technology inspired by users and teams, you can collaborate and communicate more effectively to make your work — simple. With leading market share in cloud UC call control new line shipments, we are the industry leader in cloud unified communications and chosen by 25 of the world’s top 30 service providers across 80 countries. BroadSoft’s 41% share of the global hosted IP telephony and UCC services market confirms their leadership position. BroadSoft presently has a clear edge over Microsoft when it comes to cloud voice capabilities, third-party integration, mobility, and contact center capabilities. When considering voice capability, it is clear that BroadSoft’s long history of providing carrier-grade voice functionality provides a service that is far more robust than Microsoft’s Cloud PBX with PSTN connectivity.