BRANDISSIMO!, INC.
ENCINO, CA

The USOC wanted to engage fans on a daily basis and drive incremental revenue, so Brandissimo took the #1 fan activity of pin trading and built a Facebook and mobile brand around it. Team USA's Pinsanity allows fans to engage daily with USA Olympians, teams, sponsors, and each other by collecting and trading virtual pins. This great kids brand was losing steam in terms of web engagement due to numerous sub-brands. It needed not only a refresher but a complete redesign in order to play the way kids play today. Brandissimo produced a web design that allows kids to easily and elegantly flow between the many brands. You bet. Weird, huh? Cabbage Patch Kids was primarily a brand for adult collectors. It needed to reach out and appeal to kids in order to stay relevant … and develop a future customer base. Brandissimo completely redesigned and optimized CPK's ecommerce site, reenergizing the brand for young customers and veteran collectors alike. Young girls are online … like, a lot! Skechers knew that engaging girls where they play is the key to building brand allegiance. Brandissimo designed and created TwinkleToesUSA.com where young fans can play games, decorate, collect, and watch videos, deeply immersing themselves in the Twinkle Toes brand. and a key creative force in the development, production, and programming of hundreds of hours of animation, live-action programming, and documentaries for the company. David also led the launch of numerous international