BEULUX INC.
RIVERVIEW, FLORIDA

The US market offers huge business opportunities for design lighting, but can be quite a challenge for most foreign lighting manufacturers as it has its own individual requirements. USALightings is your partner to learn about the US market and what you will need to become a successful player in USA. We guide you through the necessary preparations, help you with the market entry and professionally manage your sales. With many years of hands-on experience in the lighting industry we prepare you for your smooth and successful market entry. Our team of professional agencies all over the USA ensures exposure of your products to important lighting designers, architects, engineers and interior designers. To become the preferred partner of foreign lighting manufacturers in establishing and maintaining long term relationships for their business in the North America market. Our Mission: To set up an optimal distribution channel for foreign lighting manufacturers by skipping importer and directly managing their sales in North America. Generate manufacturer’s sales growth by building a strong bridge between manufacturer and sales force (sales rep), provide superior services for the Reps and end customers, introduce a competitive go to market pricing model, as well as expanding manufacturer’s knowledge of USA and Canada market. Our priority task is to provide a smooth introduction of manufacturer’s products into the North American market and to provide a strategy on how to stay competitive. With our broad network of multiple Reps (=sales agencies) in each state/area, we will identify the right Reps to represent manufacturer’s products. We visit the Reps on a regular basis and partner up in attending customers visits and sales calls together with the Reps. Presentations of products along with samples of manufacturer’s lighting fixtures are presented during all visits. PRODUCT EVALUATION: The North American lighting market is saturated with standard and commodity products, but still has abundance of room for other specific products. We identify if your products are those that specifiers will appreciate and specify, depending on design, price and functionality. PRODUCT TRAINING: Sending catalogues only is not sufficient to support the sales force. We personally introduce and provide intensive product training to the Rep’s entire sales team, to equip them with well-rounded product knowledge and familiarity, which enables them to confidently present in front of the specifiers. We train them with samples and provide well prepared presentations in order to raise their enthusiasm and interest to promote your products. USALightings’ customer service is fast and competent because we are the direct link between Reps and manufacturer. No layers in between delay or delude answers, information flow is fast and straight. We will inform the Reps when to expect their queries to be answered if the information is not immediate since we understand the unknown waiting mode can be quite frustrating. This is crucial as the Reps have high demand on superior customer service and are very sensitive on responsive turnaround time. We offer a unique alternative to the typical “European Manufacturer – North America importer” model, which will result in higher sales performance and stronger partnership. Manufacturers will need to fulfill certain criteria in order to drive this new business model to success. With our well-rounded industry experience, we will guide and support manufacturers to fulfill all the specific needs and requirements to enter and to succeed in the North American market (such as UL/ETL certification, literature and etc…). Introducing Beulux!!! Beulux is formerly known as Bilton USALightings is your partner to learn about the US market and what you will need to become a successful player in USA. We guide you through the necessary preparations, help you with the market entry and professionally manage your sales. With many years of hands-on experience in the lighting industry we prepare you for your smooth and successful market entry. Our team of professional agencies all over the USA ensures exposure of your products to important lighting designers, architects, engineers and interior designers. Please feel free to learn more about the lighting business in the United States of America