ARMFIELD GROUP INC.
CORAL SPRINGS, FLORIDA

His areas of expertise include working closely with start-ups and mid-stage ventures, business cloning, business valuation and sale, and operational and developmental strategies for non-profits. Lee thoroughly enjoys mentoring individuals and coaching them on marketing strategies and operational systems that he has developed. His desire is to assist organizations and individuals in achieving maximum results. As a board member and chairman of several international not-for-profit organizations, Lee is also certified as an international teacher/counselor. During his 20 year tenure as entrepreneurial leader, he was taught, trained and mentored by a small group of people who now comprise a veritable who’s who in business. Resulting from those early years, Lee took it upon himself to seek out those who he could then pour into and guide in both business and personal success. With a Master’s degree in Counseling Psychology, Michael Armfield knows how to utilize his passion for people with his ability to communicate and motivate those around him. Initially, Michael’s career focused on his strength of building up others – at first with at-risk children and teens, then with college students and ultimately with business professionals in the financial services industry. Functioning as COO of a non-profit youth advocacy organization, Michael traveled worldwide educating, advocating and building programs that addressed the needs of youth in transition. Michael has also served as president of a regional mortgage brokerage business. Employing his interpersonal skills, he developed new clientele in addition to recruiting, leading, inspiring and mentoring his team of 35 associates. He believes that each human being has the incredible potential to realize their unique excellence. As a personal coach, he specializes in helping his clientele “discover” their potential, replace false beliefs of failure with opportunities for success, “design and develop” a plan for success, then “deploy” that plan providing support, accountability, counsel, and motivation. Jessie’s passion for educating others on all platforms of health and fitness runs deep. She truly enjoys helping individuals create a successful path to achieve their ultimate wellness goals. She is not only an experienced trainer with 12 years in the field, she is also a coach, an educator and an enhancement specialist. Her area of expertise is helping women and teen girls who have been in unhealthy relationships, struggle with self-confidence, and who are in need of working through anxiety and depression. Ashley is also very involved in working with the youth at her church as a youth counselor. She believes that everyone has a purpose and if they are given the right tools they can tap into that purpose to make a difference in the world around them. There are many different types of coaches, and all of them can help you improve your life. Wellness coaches are no exception. Lately, wellness coaching is a popular trend. And there’s good reason for it. Find out what a wellness coach can do for you and what the benefits can be for you. What is Wellness Coaching? The answer to this question is simple. When you participate in wellness coaching, you hire someone to help you reach your emotional and health goals. To help you achieve those goals, your coach motivates you and helps you come up with strategies for meeting your goals. This type of coaching isn’t only about fitness. In fact, it’s much more than that. Your wellness coach could help you quit smoking, reduce your stress, and develop healthier eating habits. While he could also help you to lose weight, it’s more than that. Your coach doesn’t only provide you with a diet plan or an exercise regiment. Instead, he gives you a guideline that helps you make better health decisions throughout your life. Although you might get quick weight loss results, it’s not a short-term solution. It’s a long-term solution to living a healthier lifestyle. Your…