ARMEL JEWELERS, INC.
SARASOTA, FLORIDA

ARMEL JEWELERS, INC., founded in 1937 by Solomon 'Sid' and Arlene Melnick, is a distinguished jeweler with over eight decades of dedicated service. Located in Sarasota County, Florida, Armel Jewelers has consistently exemplified excellence in value, merchandise quality, custom design, repair services, and ethical standards in jewelry retailing and customer advocacy. Under the leadership of Michael Melnick, CEO and Certified Gemologist Appraiser, a second-generation jeweler who carries forward the family legacy, the company celebrated significant milestones including 80 years since inception and 50 years serving Sarasota County. Armel's influence extends through partnerships with organizations such as The Boys and Girls Club of Sarasota County, The Salvation Army Pantry, Mote Marine Laboratory and Aquarium, and NPR. The name 'Armel' blends the first letters from Arlene Melnick's last name and is inspired not by princely Old Welsh roots but from a personal familial connection. Originally established as a family-owned business in Staten Island, New York, Armel Jewelers relocated to Sarasota in 1967 following a change of vision for the founders. Situated on St. Armands Circle since then, Armel thrived under Florida's vibrant market dynamics. Michael Melnick joined the company in 1973 after obtaining advanced degrees and specialized training in gemology from the USF and Gemological Institute of America. His role as a Certified Gemologist Appraiser underscores Armel’s commitment to industry standards, with annual certifications from the American Gem Society (AGS) reinforcing its reputation for integrity and customer assurance. Armel Jewelers' current mission revolves around offering premium quality products such as fine gems, diamonds, cultured pearls, along with an extensive estate department providing well-made pieces at competitive values. The company remains dedicated to serving its community by maintaining a high standard in jewelry offerings while embracing innovation and tradition. ARMEL JEWELERS, INC., operates from 22 North Boulevard of Presidents, Sarasota, FL, offering various contact points including telephone numbers (941) 388-3711 and (941) 966-5878. Further information about the company’s services can be accessed at their website, armeljewelers.com. Officially incorporated on June 6th, 1968, under Florida's DOs as a Domestic Profit Corporation (DOMP), Armel is led by officers and directors including Michael Melnick (President/Vice President) and Pamela Dangler (Secretary/Treasurer). With its ongoing commitment to excellence and community partnership, Armel Jewelers is set to continue providing exceptional service far into the future.